ABOUT TRADE SHOW
UNIVERSITY
Trade shows, expos, conferences, and business fairs are more than just events; they are prime opportunities to showcase your brand, connect with potential clients, and increase profitability. However, without the right strategy, businesses risk missing out on valuable prospects.
That’s where we come in. We take our decades of experience, guiding businesses past trial-and-error to exhibiting like Pros at their very next show! Through expert-led training, strategic development, and practical resources, we equip businesses with the tools they need to stand out and thrive.
We'd love to talk with you on a free Discovery Call. No obligation, and all the ideas we create on the call are yours to keep! Click on the button to schedule your call!

Testimonials

Jim does a fantastic job breaking down the steps and what you need to know in order to be successful when attending and/or exhibiting at trade shows or conferences. He knows his content and as a thought leader, it comes across effectively. I'd recommend this course for those looking to double down on their trade show goals and those who are looking to level up their trade show game.
Evan Babins
Designation: Scotiabank

Jim’s course is insightful and thorough. If you follow his steps exactly, you will never question the value of your trade show efforts again.
Angela Nicholson: KNA Designs Woodworking

His common sense approach on goal setting for trade shows is amazing and comes from years of experience in the trenches. If you and your employees find yourselves exhibiting throughout the year, do yourself a favor and invest in this course for the entire team - you'll be glad you did!
Heather Taylor: Owner, Glitter Girl Media