Services | Trade Show University

Take Your Trade Show Results
to the Next Level

Welcome to the Services Hub at Trade Show University

Where we help you go from just showing up totruly standing out at trade shows and live events.

Whether you're a first-timer or a seasoned exhibitor, we've got what you need to plan, execute, and dominate your next event.

Featured Offering

Goal Setting for Trade Shows - Online Course

It takes more than just guessing and showing up to consistently achieve great results at your Trade Shows, Conferences and Events! These events can be a goldmine...if you know what you're doing. Goal Setting is the secret weapon!

With this 5-video course, you'll be able to:

Set the Right Metrics
Understand the importance of your Baseline
Craft SMART goals that turn attendees into customers
Identify multiple other areas of opportunity at every show

Enroll Now

Resources & Tools

Get access to podcasts, videos, downloadable tools, expert-recommended courses, and more.

Explore the Resources

Coaching & Training

Ready to be the Trade Show Hero? Our coaching services offer direct guidance tailored to your business and goals - from pre-show planning to post-show follow-up to booth staff training. You will have a strategy to drive results like a Pro!

Learn more about Coaching

Frequently asked questions

Here are the top questions about the Goal Setting course for Trade Shows!

Why should I get this course?

Trade shows are a huge investment - booth fees, displays, giveaways, travel, etc. - plus all the time required to plan and prepare. This course will be your secret weapon to maximizing the return on your investment by getting more leads, more sales and more profits.

How is this course different than other Goal Setting courses?

This course is 100% focused on setting and reaching Trade Show Goals. As an Exhibitor, you have very specific needs and generic goal setting will leave you disappointed. This course will not only help you set the right goals, but give you the tools for actually reaching those goals while identifying new opportunities most exhibitors miss!

Is the Goal Setting for Trade Shows course good for Small Businesses?

Absolutely! As a small business, you have more invested and more on the line than bigger businesses do, so ensuring you are best prepared with the right goals will maximize the return on your investment.

Is there special pricing for Small Businesses?

Yes! We at Trade Show University know your budgets are small and we want to help you with the same goal setting strategies and tips that we use with our big customers! Your price is 70% off the full price.

My business is getting ready to exhibit at our very first Trade Show. Will this course work for us?

Yes! This course is especially critical for the first time exhibitor. While setting goals for your show may seem simple, this course will help you do it right so you don't leave any mo ney on the table. Plus the course will guide you in identifying hidden opportunities first-time exhibitors do not know about!

Testimonials

Jim does a fantastic job breaking down the steps and what you need to know in order to be successful when attending and/or exhibiting at trade shows or conferences. He knows his content and as a thought leader, it comes across effectively. I'd recommend this course for those looking to double down on their trade show goals and those who are looking to level up their trade show game.

Evan Babins

Designation: Scotiabank

Jim’s course is insightful and thorough. If you follow his steps exactly, you will never question the value of your trade show efforts again.

Angela Nicholson: KNA Designs Woodworking

His common sense approach on goal setting for trade shows is amazing and comes from years of experience in the trenches. If you and your employees find yourselves exhibiting throughout the year, do yourself a favor and invest in this course for the entire team - you'll be glad you did!

Heather Taylor: Owner, Glitter Girl Media

Take Your Trade Show Results
to the Next Level